EACH AND EVERY WAY TO PAY


JUST EVERY KIND OF PAYMENT YOU CAN THINK ABOUT











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"next bank" is one of many digital banks recently created in brazil. And is the only one that has all kinds of digital wallets in its portfolio. It has Apple Pay, Samsung Pay, Google Pay...any kind of payment you like. So we decided to explore these features, imagining a lot of different and even quirky ways to pay.

Some of the puns I managed to translate to english without losing their meaning. Some other are brazilian inside jokes; in these cases I chose to keep the phrases in the original language.

/at next bank in-house agency
/With PC Santos, Gio Cartapatti and @twolostkids










We expanded the conversation to social media, bringing more ways to pay.
Memes, target ads, and a lot of gifs. Get a taste below.














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Mark