The year is 2016, and Pokémon GO takes Brazil - and the world - by storm. In a small neighborhood in Sao Paulo, a crew of the most unlikely friends was formed to catch' em all. And in 2024, they continue to do so.
The first Pokémon advertising campaign made in Brazil celebrates Pokémon Go's most powerful tool - the power to create the most unlikely friendships through a game that is Social in its core.
The piece is part of the tropicalization of the global concept "Rediscover Pokémon Go", a campaign to relaunch the game with new features.
The first Pokémon advertising campaign made in Brazil celebrates Pokémon Go's most powerful tool - the power to create the most unlikely friendships through a game that is Social in its core.
The piece is part of the tropicalization of the global concept "Rediscover Pokémon Go", a campaign to relaunch the game with new features.
>at 3C Gaming
as Senior Creative and Creative Director
/with Luis Felipe, Gio Cartapatti and Paulo Aguiar
>Mercuria as Video Production
>MLK Brutal as Director
as Senior Creative and Creative Director
/with Luis Felipe, Gio Cartapatti and Paulo Aguiar
>Mercuria as Video Production
>MLK Brutal as Director
