To support Usain Bolt during the Rio 2016 Games, Nissan invited the fastest mind on the Internet to challenge the record of the world's fastest man.
Before the 100m finals we encouraged Twitter users to send a message to Bolt but on one condition: you only had 9.58 seconds to do so.

The internet accepted the challenge, and Nissan went Trending Topics on Twitter.

#2 Trending Topics Brazil